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Sprintexx Advertising Technology: Merging Data, Creativity, and Precision Advertising
Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In the current high-velocity digital world, advertising is beyond mere reach; it’s about connecting with precision. Brands now demand accurate targeting, real-time insights, and accelerated performance. This is where Sprintexx steps in.
As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.
At the helm is industry expert Mr. Jai Sognai, a pioneer with more than 30 years of digital experience, whose leadership has guided Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx embodies his next big leap—creating a single ecosystem of brand strategy and modern ad-tech.
Why Sprintexx Ad-Tech Stands Apart
Sprintexx is a 360° advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Multi-channel Campaign Execution
This blend allows brands to gain visibility, memorability, and measurable action.
Omnichannel Engine for Full-Funnel Advertising
1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.
2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.
3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.
4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? YouTube
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.
5. Connected Sprintexx Owner TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.
6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.
7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.
Our Unique Value Proposition
? Over 491 Million Authenticated Users Nationwide
Access through partnerships with top-tier data and platform alliances across multiple industries.
? We Reach Users Where They Are
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.
? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme
? Universal Data Integration
We activate insights across all digital ecosystems—offering total scalability.
? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting
? AI-Driven Targeting Engine
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns
? Transparent & Open Ecosystem
We support all third-party trackers—offering end-to-end campaign clarity.
The Trust Behind Sprintexx
Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation
Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value
And above all, our commitment to transparency, growth, and accountability.
Leadership Fueling Digital Growth
Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding
His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.
Future-Ready Advertising Platform
Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI
As digital patterns transform, Sprintexx champions transparency and precision marketing.
Summing Up: The Future of Smart Advertising
Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.
Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.